SOM-R + SOMNIWEB, Omnibus Surveys
An affordable yet efficient solution
Thanks to its Omnibus surveys, SOM reaches 1,000 Quebecers for you. You can easily ask your questions and get reliable data on your project, whether it's for:
- Your reputation and your position in the market
- The effectiveness of your advertising campaigns
- The image of your company or of your products
- Perception of your products or services
- Interest and likeliness to purchase
- Current or potential use of your products or services
- The opinions, attitudes and behaviors of the population
Omnibus surveys in a nutshell
Omnibus surveys allow you to seek the views of Quebecers on issues that are of interest to you through an advantageous formula whereby multiple clients can insert their own questions in the same questionnaire, resulting in substantial savings for you.
Two products are available to meet your information needs.
A consulting service adapted to your needs
The SOM team accompanies you every step of the way.
We advise you in the design, wording and logical order of your questions
We translate your questions to maximize the representativeness of the survey
We provide you with quality data that meets your information needs
We can also analyze the data and provide a research report
Rigorous and reliable surveys
Thanks to our sampling and weighting methodology, SOM's omnibus surveys represent Quebec's population accurately and provide you with the true picture.
SOM-R
Usual sampling of 1,000 respondents 18 and over
| Frequency | Monthly |
|---|
SOMNIWEB
Usual sampling of 1,000 respondents 18 and over
| Frequency | Monthly |
|---|
SOM-R
Our telephone omnibus survey is conducted monthly and allows you to reach Quebec adults, including those who do not use the Internet.
SOMNIWEB
The web omnibus survey allows you to reach adult Quebec Internet users on a monthly basis. Randomly selected, all of our respondents are part of the SOM Gold Panel, one of the largest in Quebec.
Your budget is limited or you only have a few questions to ask?
Get quality data at a very competitive price with SOM's Omnibus surveys!
