Web interceptions and mobile applications
The user experience of your website or mobile applications is an essential component of the customer experience. In order to capture this experience, you need to go beyond the usual indicators.
Every individual who visits your website or uses your mobile application represents a wealth of information. The SOM-UX approach allows you to better understand the experience of visitors to your digital platforms by questioning them on the spot about their recent experience.
Thanks to personalized and attractive messages, you can capture information that is sometimes difficult to obtain: reason for visit, perceptions of ergonomics, information found or not found, purchase intentions, satisfaction and many others. This data, combined with the information automatically collected by our tools during the visit (duration, number of page views, type of device, etc.) will certainly help you improve your platforms and refine your strategies.
Our turnkey approach will allow you to target your visitors at the right time without depending on your IT department. In a short time, your messages could already be online, contact us.