Image and Positioning
Where do you stand in the market?
Your perception could be very different from reality. In the end, it's their perceptions that really matter. Find out what they say when you have your back turned and take the position you deserve.
If a picture is worth a thousand words, how much is your organization worth? The place you occupy in the minds of buyers determines their choices ... and your sales figures. Are you recognized for your innovative or jurassic side? For the irreproachable quality of your products or your cutthroat prices? More similar to the hare or the tortoise?
SOM’s experts take stock of your image and your positioning by putting potential clients at the heart of their analysis. They have the long end of the stick, after all. Their questions, perceptions, hesitations and uncertainties are scrutinized so that you can discover the thousand words (so to speak) that come to mind when they think of you.
At the end of the day, your communications, public relations and advertising strategies are as good as what potential clients think. Hence the importance of being on the lookout for their verdict. Ask for your image assessment today ... and position yourself for tomorrow.
For more information or a quote: contact us